About the Recipe
這組平面設計作品為「Inspire Fitness Studio」健身工作室打造的完整宣傳物料系列，包含多款垂直海報與三摺宣傳單張。整體以品牌主色粉色作為核心識別元素，搭配高質感運動攝影、簡潔現代的無襯線字體，以及清晰的價格與課程資訊，營造專業、活力且具親和力的品牌形象。
設計風格統一而富層次：海報強調動態訓練場景與強烈視覺衝擊，單張則透過曲線色塊與圓形照片裁切增加柔和感。無論是牆面展示或手持派發，皆能有效傳達「改變生活，從健身開始」的核心訊息，同時強化品牌一致性與市場吸引力。
This set of graphic design works forms a complete promotional suite for Inspire Fitness Studio, including multiple vertical posters and a tri-fold brochure. The designs are unified by the brand’s signature pink color as the primary visual identity, combined with high-quality sports photography, clean modern sans-serif typography, and clear pricing and class information. The overall look conveys a professional, energetic, and approachable brand image.
The style is consistent yet layered: posters emphasize dynamic training scenes with strong visual impact, while the brochure softens the tone through curved color blocks and circular photo crops. Suitable for both wall display and hand-out distribution, the materials effectively communicate the core message of “Changing Life Through Fitness” while reinforcing brand consistency and market appeal.
